These Are The 5 Best Aftershaves For Men In 2025

Roger Sinclaire Roger Sinclaire

We tested and discovered the top 5 aftershaves for discerning gentlemen who want to elevate their style and make an unforgettable impression.

Aftershave is more than just a finishing touch – it’s an extension of your personality and a way to define your presence.

Today’s finest aftershaves span a diverse array of scents, offering something for every man and every occasion. From the deep, rich woods and musks perfect for evening events to the bright, crisp citrus notes that energise your mornings, the choices are plentiful.

The best aftershaves for men are versatile enough to leave a lasting impression, no matter the occasion. They boast a harmonious blend of notes—never too overpowering, never too faint—and last well into the day (or night).

To help you navigate the extensive range of options, here are our top picks for the 5 best aftershaves for men in the UK this year.

1. Gravité by Particle: Power and Poise in a Bottle

Scent: 10/10
Longevity:
12 hours
Price:
££
Overall Rating: A+

Gravité by Particle stands out as the quintessential modern man’s aftershave. Its carefully crafted blend of robust yet refreshing notes captures the essence of understated power and refined masculinity.

The fragrance begins with a lively burst of bergamot and grapefruit, perfectly complemented by a touch of rosemary for a crisp and invigorating opening. At its heart, Gravité offers papyrus, cashmere wood, apple, and nutmeg—striking an ideal balance between woody, fruity, and spicy.

Rounding out this sophisticated scent are base notes of musk, amber, vetiver, and cedarwood, lending a depth that’s equal parts warm and elegant.

Gravité doesn’t just smell incredible; it lasts for over 12 hours, taking you seamlessly from the morning commute to an evening dinner date. Free from the overly sweet tones that dominate many modern fragrances, Gravité leans into a more traditional, masculine palette.

Engineered for the confident, self-assured man, Gravité is versatile enough to suit both boardroom meetings and late-night outings.

Gravité is our winning choice for the overall best aftershave for men in 2025.

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2. Sauvage by Dior

Scent: 8/10
Longevity: 6-8 Hours
Price: £££
Overall Rating: B

Dior Sauvage remains a perennial favourite, offering a crisp and spicy blend of ambroxan, bergamot, and Sichuan pepper. With a fresh, citrusy profile, this aftershave is perfect for any season.

While its longevity is respectable at 6–8 hours, it doesn’t quite match the depth or uniqueness of Gravité. Still, for those who prefer a reliable, versatile fragrance from a trusted brand, Sauvage is a solid pick. Check availability.

3. Luna Rossa Ocean by PRADA

Scent: 7/10
Longevity: 8 Hours
Price: £££
Overall Rating: B

Luna Rossa Ocean delivers a clean, understated elegance, blending cool lavender with bitter orange. The result is a refreshing scent that works beautifully as an everyday aftershave.

Though its subtlety may not suit those seeking a bold statement, its long-lasting freshness and touch of luxury make it a reliable companion for casual wear. Check availability.

4. Gentleman Society by Givenchy

Scent: 8/10
Longevity: 6-8 Hours
Price: ££££
Overall Rating: B+

Givenchy’s Gentleman Society offers a contemporary take on masculinity, with a complex scent that evolves throughout the day.

Top notes of sage and cardamom lead into a captivating heart of wild narcissus and vetiver, before settling into a base of vanilla, sandalwood, and cedarwood.

More suited for evening wear, this daring fragrance is for those who appreciate a touch of tradition blended with modern flair. Check availability.

5. Hero by Burberry

Scent: 7/10
Longevity: 6 Hours
Price: £££
Overall Rating: C

Burberry Hero celebrates self-discovery with its bold combination of fresh pine needle and the warmth of benzoin. At its foundation lies a trio of cedarwood oils, creating a distinctive and intense aroma.

This aftershave is ideal for adventurous spirits who enjoy a woody, outdoorsy scent. However, its limited longevity may require reapplication during the day. Check availability.

Understanding Aftershave Notes

Every aftershave is a careful composition of top, middle, and base notes, much like the layers of a symphony.

  • Top Notes: The initial impression—light and fresh scents like citrus or herbs that fade quickly.
  • Middle Notes: The heart of the fragrance, often spices or florals, which give the scent its main character.
  • Base Notes: The foundation of the scent—woods, musks, or resins—that linger the longest and leave a lasting impression.

The true magic of an aftershave lies in how these notes evolve on your skin over time, creating a unique olfactory experience.

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Which Aftershave Lasts the Longest?

Longevity is a key factor when choosing an aftershave. Gravité by Particle stands out with its impressive 12-hour wear time, making it an excellent choice for all-day reliability.

Factors like the concentration of oils, the quality of ingredients, and even your skin type can influence how long a fragrance lasts. For best results, moisturise your skin before applying aftershave to help it stay put throughout the day.

Looking for an aftershave that makes a statement? Start with Gravité by Particle—your signature scent for 2024.